Richmond Harvey (Oswestry) Ltd, 27 Cross Street, Oswestry, SY11 2NF View us on Google Maps


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The Importance of a Floorplan

When marketing your property through Richmond Harvey, you might think that the most important aspects in presenting the property would be top-quality photographs and a beautifully-written description. However, recent research suggests that floorplans are also at the top of the list for buyers. So why, if you are selling, is getting a floorplan an absolute must?

A study by one of the UK’s largest property website showed that over one-third of buyers were less likely to enquire about a property without a floorplan. The research also showed that one in five potential buyers would ignore a listing that did not contain a floorplan, only going back to it if they were unable to find something else that caught their eye

In previous research it was shown that properties marketed with a floorplan created 30% more interest than properties without one.

These statistics highlight the importance of floorplans in today’s market and demonstrate that, quite simply, a floorplan increases your chances of selling your property!

Why do buyers want to see a floorplan?

Buyers stated that they want to see a floorplan so that they could visualise the room layout, to see where rooms fit in relation to others and to understand the flow of the property.

It also allows buyers to picture the property as their own, rather than someone else’s, as they can see how their own furniture would fit in the space and see how they would live with the actual, or potential, layout, for example if they were looking to knock-through a wall or reconfigure the space.

Is a floorplan only useful before a viewing?

Floorplans aren’t only useful to buyers before a viewing: they can also help buyers to visualise the property after they have viewed it. A floorplan on a printed schedule can even allow a potential buyer to make notes and annotations when they are in the property, increasing ‘buy in’ from the potential buyer.

Floorplans can also make a property seem larger. It is possible to forget certain parts of the property after a viewing, especially lofts, basements, box rooms, pantries and cupboards where the space might be differently utilised by the potential buyer. By showing all the available space on the floor plan, this reinforces the overall size and the potential of the property with the result that perceived value is increased.


It is clear that floorplans are becoming increasingly important in the marketing of properties and that they provide a real advantage to sellers. The potential to increase interest and encourage viewings and sales means that, in our opinion, floorplans are a must when you are putting your property on the market.

“Thank you so much for everything and may we extend our thanks to the team also. Great service from day one and we are very happy.”

Sean & Tracey

“All of the staff at Richmond Harvey were very helpful and friendly. Nothing was too much trouble.”

Mr G & Mrs F

“Your service was far above my expectations in relation to other experiences I have had with other agents when buying and selling property. Richmond Harvey kept me informed throughout the process and were always fast to answer any questions I had about the sale.”

Mr & Mrs S

“As the buyer we have been pleasantly surprised by the services we received from the staff at Richmond Harvey. Nothing has been too much trouble. We were kept updated by the process and had a pleasant experience. ”

Mr & Mrs N

“Thank you again for all of your help selling Mum & Dad's bungalow”

Mrs W, St Martins

“Mum is delighted everything has gone through smoothly especially as the sale price was in excess of suggested asking price given by other agents.”

Mr T, Llanymynech

“Excellent service when purchasing my property. My only criticism was not having biscuits with the coffee in the office ”

Mr T, Gobowen